

Besides letting their products speak for themselves, perfumes are constantly exploring new possibilities, hoping to bring people a refreshing experience. Below is a special roundup of the latest perfume trends this month. Perfume lovers are advised to be prepared, as your must-buy list may grow considerably longer after reading this.
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URBAN APOTHECARY'S NEW LUXURY RUBY COLLECTIONrban Apothecary's New Luxury Ruby Collection
Urban Apothecary, a boutique home fragrance brand from London, was founded by Tajinder Banwait who created the first candle on his kitchen counter and gifted it to a close friend. After being loved by many friends and receiving numerous inquiries, the brand was officially established in 2011.
2022 marks the brand's 10th anniversary, and Urban Apothecary proudly launches the Luxurious Ruby Collection – featuring three premium fragrances: Black Viper, Phoenix Rising, and Notorious Neroli. The bottles are crafted from elegant dark red glass, and the three unique and sophisticated woody scents instantly create an understated yet luxurious home ambiance.
Black Viper: Scented Candle 300g / Essential Oil Diffuser 200ml
The silky and soft leather scent exudes an irresistible charm, embracing every olfactory cell with every inhale and exhale; and amidst the leather fragrance, rich sandalwood and agarwood add a touch of elegance, creating a flawless blend of multi-layered aromatic elements that are full of richness, mystery, and a hint of smokiness.
Phoenix Rising: Scented Candle 300g / Essential Oil Diffuser 200ml
A blend of slightly spicy nutmeg and black pepper with sandalwood, and crisp cedarwood with golden amber. The bright base notes of bergamot, orange, and clove add a warm, sweet, and enticing sensory experience to the overall tone.
Notorious Neroli: Scented Candle 300g / Essential Oil Diffuser 200ml
The rich woody citrus fragrance is dominated by orange blossom with a strong jasmine scent, complemented by light bergamot, juicy mandarin, and lime leaf, adding a warm, sunny, and fresh aquatic feel to the aroma.